by Brian Bailey | Sep 30, 2025 | AI Search
The landscape of Google Search Results Pages (SERPs) is constantly evolving, with AI-generated features playing an increasingly prominent role. From concise overviews to dynamic “People Also Ask” sections and integrated product shopping carousels, these...
by Brian Bailey | Sep 19, 2025 | Uncategorized
Imagine this: you’ve spent hours crafting amazing content for your website. You’re targeting valuable keywords, optimising every page, and watching your traffic grow. But then, you notice something strange. Some of your pages aren’t ranking as well...
by Brian Bailey | Sep 19, 2025 | Uncategorized
FAQs (Frequently Asked Questions) are a valuable way to support customers and improve visibility in both traditional search results and AI-powered answer engines. For ecommerce businesses with large product catalogues, however, FAQs can quickly become repetitive. The...
by Brian Bailey | Sep 3, 2025 | Uncategorized
For years, we’ve been playing the same game in ecommerce search. The rules were simple: identify the right keywords, optimise your pages, build some links, and climb the rankings. The goal was to appear on the first page when someone typed in “men’s leather boots” or...